Lilly B Collection - fashion worth giving birth for!

From Autumn 2009 Sweet Lilly Maternity will stock the new collection from Lilly B – fun, sexy and always a little bit edgy, Lilly B is maternity fashion that understands style doesn’t end at conception!
Designed and manufactured right here in Australia, all Lilly B pieces are available exclusively through www.sweetlillymaternity.com.au.
“We are extremely proud to be a wholly Australian made and manufactured label,” said Sally Hainey, Managing Director and creator of Sweet Lilly Maternity.
“Australian women have a unique sense of style which doesn’t cease during and after pregnancy. Lilly B has everything that the pregnant fashionista wants; chic, flattering designs, comfort and easy-to-wear styling plus amazing quality and attention to detail, ” added Hainey.
The Lilly B Autumn/Winter collection includes this season’s hottest items fresh from the runways of Paris, Milan, London and New York.
“We’ve taken our inspiration from Europe and NY and adapted the pieces to cater to pregnant tummies,” Hainey said.
“The must-own pieces from this collection have to be our ‘Wet Look’ Leggings in black, gold foil, electric blue and lilac, as well as the gorgeous Serengetti Shimmer and Shannon Leopard Print Dresses – both pay homage to this season’s infatuation with animal prints”, she said.
All of the pieces in the Lilly B collection can be worn whether you’re pregnant or not, which means you’ll be able to wear your ‘maternity’ clothes well after the birth of your child.
“We’ve designed the Lilly B range so that women can get the most wear out of the garments as possible,” says Hainey.
“We want to offer quality, edgy designs and exclusivity but above all else Lilly B represents exceptional value for money. We’re turning fashionista’s into recessionista’s!” adds Hainey.
All garments purchased through Sweet Lilly Maternity are gift wrapped and sent via express post delivery, which means the average waiting time for goods is one to two days.

Maternity Bride

Gorgeous Designer Bridal Wear for

Mummies to Be

Niche maternity label Lilly B has now launched their gorgeous collection of stunning maternity bridal wear available exclusively online at Sweet Lilly Maternity.

Receiving much publicity Australia wide, exquisite bridal pieces are now available to puchase online whether you are pregnant or not.

Clean, modern lines, pretty styling and gorgeous fabrics and detailing designed to flatter and enhance your gorgeous bits and minimise those not-so-gorgeous bits, Lilly B is creating exquisite maternity bridal wear for the woman who wants to look fabulous on her special day.

Joliv - Business Review

New INDULGENCE RANGE by JOLIV

100% NATURAL HANDMADE BEAUTY CARE

The Joliv Indulgence range is a totally luxurious experience for those who expect and deserve nothing but the best from their skincare products and are concerned about the effects of artificial preservatives and manufactured ingredients in other products.

Most cosmetics on the market are made with chemical solvents and synthetic additives – questionable substances that are directly absorbed into the body through the skin. Even a lot of the products that trade under the ‘green’ banner are often full of undesirable & harmful ingredients.

At Joliv, we pride ourselves on hand-making all of our products completely free of any chemicals only days before sending to our customers.

A luscious range of products containing ingredients such as vitamins A, B & E, irons and essential minerals to help replenish and regenerate the epidermis, to create softer skin with a healthy glow, leaving you feeling cleansed, conditioned and smelling good enough to eat.

Ideal for customers looking for an indulgent and healthy skin care routine & suitable for all skin types.

Pamper your skin!

Firming Face Cream $39.95
Hydrating Body Lotion $29.95
Purifying Face Cleanser $29.95
Nourishing Hand Cream $29.95
Detox Exfoliator & Mask $19.95
Summer Spritzer $14.95
Luscious Lip Gloss $12.95

All products are available for purchase online at our new look website www.joliv.com.au

Enquiries: 02 4342 5079 or korina@joliv.com.au

Exquisite Bridal Dress by Lilly B Maternity

Exquisite Bridal Wear now available at Sweet Lilly Maternity

The Florence Ruffle Maternity Gown, as pictured left is a favourite amongst Sweet Lilly clients wishing to purchase an inexpensive yet exquisite maternity bridal gown that will accommodate their growing bump.

"The gown has proved to be very popular mainly because of its adaptability, wearability and femininity", says Sweet Lilly store manager Sally Hainey.

"The maternity dress is made from top quality cream jersey with luscious gold flecks throughout. The supersoft cream microfibre double ruffle shoulder straps and co-ordinating sash finish the dress to give a very dreamy and pretty look", she adds.

The maternity dress is raised at the front to enhance the flutter edged hemline, accentuating the slimmest part of the leg and ankles and providing an opportunity to showcase your stunning, killa heels to complement the overall look.

The Florence Ruffle Maternity Dress is part of the exclusive International Collection of maternity evening wear by Lilly B Sydney and is only available online at Sweet Lilly Maternity (http://www.sweetlillymaternity.com.au/).

The dress is available in sizes XS to XXL and can also be made to measure by contacting Sweet Lilly Maternity at: info@sweetlillymaternity.com.au giving two weeks' notice.

Check out the fabulous range of International Collection evening gowns, maxi dresses and day dresses online at Sweet Lilly Maternity for your individual and unique maternity dress that can be worn well after your pregnancy.

Biz Review: Auto Chic

Auto Chic

www.autochic.com.au was created to allow girls to understand and actually enjoy automotive as much as boys! Forget the standard industry lingo, the AutoChic website is easy to understand with car reviews written by girls for girls, along with great advice and fabulous competitions to boot! Become a member and show your support in feminising the male dominated world of automotive!

Stylish Organic Nursing Wear

Why organic?

Our children and our children's children will inherit our beautiful planet and we owe it to them to ensure we all do our bit to converse this beautiful place.

The earth's ozone layer (and the damage our emissions are doing to it) is a constant hot topic of conversation these days. Love or hate them, our green conservationalists act as a constant reminder that our earth cannot sustain the pressure that we place upon her without consequences. It is with this thought that we at Sweet Lilly Maternity want to do 'our bit' for mother earth and our children's children.

Check out our stylish new collection of elegant and practical nursing wear - an absolute must for breastfeeding moms all over the world.

Clever styling and use of super soft organic soy bean cotton ensures you are contributing to the earth's environmental issues whilst getting the best of nursing and breastfeeding clothes.

These great pieces have a hidden privacy layer so that you can easily access your nursing bra to breastfeed your baby in public - no fuss.

The range includes a Yoga Top, Nursing Hoodie (as pictured above), Nursing Dress and Pyjama Dress (nightie) in a range of delicious pastel colours.

Maternity wear has never looked so good with our innovative range of organic nursing wear. Make sure you do your bit for the environment and make your purchases organic!

Organic Certification

Organic cotton gives the nursing mum the most luscious of fabrics
No pesticide use in the farming of the cotton used in the fabrics
No harmful irritants - for mums' peace of mind
Functional nursing wear without skimping on style
Skal certified organic cotton provides warmth retention and moisture transmission a nursing mothers' needs
Fair trade practice by all contractors

How to get the Best Fitting Maternity Jeans

Congratuations if you've just found out that you're pregnant!

You know when you need to start purchasing maternity clothes when you start bursting out of your favourite jeans and they gradually starting falling down your hips!

This is the point where you can either experiment with the various belly fasteners that are currently on the market to try and get more mileage out of your pre-pregnancy jeans, or bite the bullet and make your first maternity investment into pure comfort! Buy a good pair of maternity jeans.

Bootleg, skinny leg, straight leg, wide leg ..... with elasticated waist pull on or non elasticated waist? Which one should I choose?

Maternity jeans have come a long way and now with so many styles around, its often hard to know which style to choose, so lets look at the fundamental basic styles around.

Staying Up

The most important factor when purchasing maternity jeans has to be the ability for them to stay up. I guess, like most maternity clothes, this depends on your shape, or your baby's shape aka: the bump.

I've tried on a whole heap of different maternity jeans and, in my opinion, maternity jeans with the wide jersey fabric stitched onto the maternity jean waistband is the best style to ensure stay-up ability. If you think about it, it makes sense because the jersey fabric pulls up (and sometimes over) the bump, giving something for the maternity jeans to hold on to.

Of course, there are maternity jeans available that only have a small elasticated waistband and these would ensure comfort, ease of pulling on and will stay up pretty good but the waistband will sit just on the bump at mid point of your belly.

If you really hate the look of the 'pouch' style look with the jersey panel that pulls up over your belly, then opt for the 'under belly' style which look just like non pregnancy jeans and have an internal elasticated system which you can pull in tight for a more snug fit, or release when your belly expands to give more room. The good thing about these maternity jeans, is that they don't look like maternity jeans at all, and you would be more inclined to wear them again after the birth of your baby, whilst slimming back down to your normal size. The waistband usually sits just under the belly as hipsters and this depends on your size and shape of your maternity bump as to whether they stay up!

Maternity wear is now stylish as well as functional and gone are the days of the wide flowing tent-like garments that try to hide the growing bump. Now days, we welcome the use of elasticated, stretchy fabrics like spandex, elastane and lycra that ensure the fabric can grow with your bump and accentuate your new curves and growing bump. Gorgeous maternity blouses, maternity dresses and maternity tops are all available in beautiful modern prints and styles that will look fantastic paired with a great fitting maternity jean.

The most flattering of all maternity jean styles has to be the bootleg cut. This style really helps to balance the silhouette of weight at the mid point of your belly, with the wider cut at the ankle and gives a really streamlined look that in turn, makes you look slimmer. These days, a whole host of colours are available, the most popular being dark indigo, washed blue and jet black.

If you are lucky enough to carry off this season's hottest maternity jean style, then try the skinny leg maternity jean. Popular colours include dark indigo, vintage blue, jet black and washed blue.

Straight Leg maternity jeans are a good alternative to the skinny leg maternity jean as they balance out the leg from the thinnest to the widest point, creating a more streamlined, flattering look to the body. Popular colours this season include dark indigo, jet black, vintage blue, washed blue and white.

Maternity jeans, hands down are a pregnant gals godsend when it comes to good maternity wardrobe investment. There are lots of different price points out there, but of course, this depends on your own personal budget. Don't forget, you will get a lot of mileage out of your maternity jeans for there is a good chance that you will be wearing your maternity jeans well after the birth of your baby until your body shape has returned to normal.

Sweet Lilly Maternity is Australia's premier shop at home maternity, nursing and baby store that has the world's top brands in stylish maternity wear. We have a fantastic collection of maternity jeans with lots of choice of colour, style and price point.

At Sweet Lilly Maternity, you will find the famous Body Love Maternity Jean designed by Natalie Wakeling (top Australian plus size model) for Embody Denim. Cha Cha, Celebrity, Vela and Electra White maternity jeans by Mama Black New York - dubbed the hottest maternity jeans on the planet, shipped from New York and available in Australia exclusively in Australia at Sweet Lilly Maternity. We are the exclusive stockist of the new budget consicous designer jean for cool maternity streetwear. Imported from LA, Tala Jeans are available in a bootleg or Wide leg style with gorgeous elaborate back pocket embroidery at only $97 a pair!

Sweet Lilly Maternity also has a great selection of maternity jeans from Soon Melbourne and YIM maternity jeans in the Skinny, Straight Leg and Bootleg styles, available in a wide choice of colours.

Whatever your preference in style and colour, Sweet Lilly Maternity has one of the largest collection of maternity jeans around. Whatever your style and budget, we have the maternity jean for you!